Prism Search and Merchandising
AI-powered search and faceted navigation for Shopify, spanning typo-tolerant keyword matching, semantic search, visual search, and personalized ranking.
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Most storefront search is a plain text match against product titles, so the moment a shopper misspells a word or searches the way they actually talk, the results fall apart. Prism replaces it with a full product-discovery engine. It learns your catalog, hands you real merchandising control, and ties every search back to revenue you can see.
Search that actually finds things.
Find more, faster
Instant search with typo tolerance and AI synonyms means customers find what they meant, not what they typed. Zero-result searches drop, conversions climb.
Filter like an expert
Faceted navigation customers actually use. Configure facets per collection, surface metafields automatically, add color swatches and size chips. No theme hacks.
Merchandise the results
Pin top performers, bury low-margin SKUs, A/B test ranking strategies. Search becomes a revenue lever. Not just a utility.
Merchandising is your job, not your developer's.
Your search box is prime shelf space. Prism gives you point-and-click control over what shows up there, with no code and no tickets.
Rank what sells
Boost your winners to the top, push slow movers down, and pin or hide individual products for any search term. Tune it query by query instead of one blunt site-wide rule.
Run campaigns on a timer
Set rules with start and end dates so a seasonal push or a clearance event launches and retires on schedule. Layer in promo banners and search redirects to steer shoppers toward the pages you care about.
Turn searches into landing pages
Build curated result pages around a term and serve them server-side, so search engines index real content and your merchandising pulls double duty as SEO.
Search you can put a number on.
Search usually disappears into a black box. Prism reports on it like the sales channel it is, so you can prove what it earns and fix what it loses.
See what search earns
Dashboards track search revenue, conversion rate, and zero-result rate, with the totals broken out across results, autocomplete, and product recommendations.
Win back lost searches
Zero-result reports surface the queries that came up empty, so you can add a synonym, a redirect, or a product and turn a dead end into a sale.
Credit it honestly
Direct and assisted attribution show both the searches that closed a sale and the ones that helped along the way, so you know what is really pulling its weight.
Plans
Starter
$19/mo
- Full-text search with typo tolerance
- Instant search / autocomplete
- Basic analytics (top queries, zero-results)
- Manual synonyms (up to 50)
- Revenue attribution
- Works with NetSource Configurator
Growth
$39/mo
Adds to Starter:
- Smart faceted navigation (unlimited filters)
- Custom facet configuration
- Per-collection facets
- Cross-sell products
Pro
$79/mo
Adds to Growth:
- Blog article search
- Metafield-based facets
- Color swatches & size chips
- Unlimited manual synonyms
- Search redirects
- AI synonym detection (auto-fix search gaps)
- Natural language search
- Semantic / vector search
- Search merchandising (pin/boost/bury)
- Collection & Home Page Merchandising
Enterprise
$120/mo
Adds to Pro:
- AI description mining (attribute extraction)
- SEO landing pages
- Personalized ranking
- A/B testing
- Advanced analytics & exports
- Priority support
Smartness by Tier
Starter (20% smart)
- Keyword matching
- Typo tolerance
- Autocomplete
Growth (33% smart)
- Smart facets
- Custom filters
- Per-collection facets
Pro (70% smart)
- AI synonyms
- Semantic search
- Natural language
- Merchandising
Enterprise (100% smart)
- Personalization
- A/B testing
- SEO pages
- Description mining
Common questions
Do I need a developer to set it up?
No. Prism reads your product catalog and builds search and filters on its own, and every merchandising and synonym control is point-and-click. The technical work happens in the background.
How is this different from Shopify's built-in search?
The native search mostly matches text against product titles. Prism adds typo tolerance, learned synonyms, natural language understanding, automatic filters, hands-on merchandising, and full revenue reporting on top.
Can I tell whether search is actually making money?
Yes. Every plan includes revenue attribution and basic analytics like top queries and zero-result rates, and higher tiers add advanced analytics and exports so you can see search's contribution end to end.
Ready to give it a try?
The live demo runs against a real product catalog so you can feel the speed and filter UX firsthand. Annual billing saves 20%.